When an organisation goes through rapid technological or structural changes such as mergers, it is crucial for businesses to have a flexible communication process, policies and application eco-systems which are aligned with long term business strategy. Enterprise architecture is the process by which firms standardise and organise IT infrastructure to align with its vision. These reforms need to be designed within the overarching business goals and strategic planning that provides stability amid massive enterprise transformation.

As digitalisation plays a major role in defining the organisational architecture, firms demand IT solutions that integrate multiple partners, vendors, customers and business support into a single application. However, this increases the complexity of executing changes. Business architecture tools analyse, plan, design and implement changes in the IT systems that enable management to execute new strategies.

Although the IT system is an integral part of the business, both the business and IT systems have their own challenges. For a business, aligning IT investment with a profitable outcome is a challenge whereas for an IT system, enabling secure data interactions between various stakeholders is an issue. Enterprise solutions meet these business and IT challenges using a conceptual framework along with cost-effective technology.